How to get your brand into AI answers
A lot of our clients have been reporting more leads from LLMs — ChatGPT, Grok, Gemini, Google AI mode, and other AI search engines. Consumers use these… Read More »How to get your brand into AI answers
AI Search / Generative Search Ranking Factors – the Complete List
Initially published on Medium; updated in August 2025 GEO is the next big thing — it stands for Generative Engine Optimization and means having your website cited by LLM-based AI search… Read More »AI Search / Generative Search Ranking Factors – the Complete List
8 AI search strategy and writing tips you can’t ignore from now on
Originally published on our Medium blog – AI search writing tips Text content creation is going through massive changes together with all of SEO and… Read More »8 AI search strategy and writing tips you can’t ignore from now on
Sourcing blog content ideas for business blogs
Originally published on our Medium We’ve talked to hundreds of business owners, and the absolute majority of them find blogging intimidating. There are industry gatekeepers… Read More »Sourcing blog content ideas for business blogs
AI Search optimization
Originally published on Medium More and more people claim they’re using AI tools instead of search engines. As a result, businesses that have been optimizing… Read More »AI Search optimization
Hyperlocal blog content — the simple trick that moves the needle
This post was originally published on our Medium blog We know that local SEO success of your business has several components to it: Your off-page… Read More »Hyperlocal blog content — the simple trick that moves the needle
Getting started with buzzword marketing
Buzzword marketing works very well in all industries, and it gets you a lot of content opportunities and blog post ideas. Provided it’s done right,… Read More »Getting started with buzzword marketing
Google Search Console audit walkthrough – revive old & messy blogs
Originally published on our Medium Whenever we get content strategy clients with established (read: old and unorganized) websites, the first thing we do for them… Read More »Google Search Console audit walkthrough – revive old & messy blogs
Create magazines, not websites. In any niche
Originally published on our Medium blog The affiliate website model is dying out. Google is cutting out all middlemen — because they are the fattest… Read More »Create magazines, not websites. In any niche
The #1 local business blogging mistake we see the most…
…is trying to cram too many sub-topics into one post. Here’s an example from a great septic pumping company website — Understanding Hydro Jetting: Powerful… Read More »The #1 local business blogging mistake we see the most…