…is trying to cram too many sub-topics into one post. Here’s an example from a great septic pumping company website — Understanding Hydro Jetting: Powerful… Read More »The #1 local business blogging mistake we see the most…
Originally published on our Medium blog Here’s a quick & dirty tip for businesses that don’t know how, where, and why to start blogging: Turn… Read More »Turn your customer support knowledgebase into a blog!
originally published on our Medium blog Case studies are a great type of content, and you should by all means invest in them. However, you… Read More »Case studies as part of your content strategy
This one will be quick and hands-on (the post was originally published on our Medium blog). It’s a live example of how having a proactive… Read More »Sourcing content ideas from writing — a practical case
originally published on our Medium blog We’ve been in all types of roles at WebCopyLand – writers, marketers, business owners. Writers want to be creative,… Read More »Don’t make writers come up with blog topics
post originally published on our Medium blog Thought leadership content is at the very top of the Maslow hierarchy of content types if there is… Read More »How to add thought leadership content to your strategy
Post originally published on our Medium This is not a rant about losing jobs to AI or anything like that. Our clients are high-end businesses… Read More »Downsides of AI for content planning
We’ve been working with Ben for years and helped get his blog off the ground and turn it into a lead generating asset:
We’ve been coming across websites suffering from bad indexation more and more often.
You’d think that in 2023 content indexation would not be an issue with all the computing power Google has.
But that’s not the case, and badly indexed content seems to be on the rise.
Read More »Bad content indexation is costing you money – reasons and fixes
As a content strategy agency specializing in planning and audits, we spend a lot of time fixing ineffective blogs.
In about a year from now (that is, in Spring 2024) we expect to see a lot of inquiries from businesses that are going heavy on AI writing tools now.
We’ve experimented with AI writing tools enough to confidently predict that there will be blood.
In fact, we will even launch a new service that helps fix the AI blogging mess.
Here’s why:
Read More »4 Long-term AI content problems that will affect your website