Your content marketing funnel may be a waste of money
Most businesses start blogging using the traditional content marketing funnel hoping that their clients will go through all the stages: Awareness -> Interest -> Consideration -> Evaluation -> Purchase.
They do it because a most content marketers suggest this generic strategy to them.
However, blogging along this funnel may result in a waste of time and money with mediocre and slow results.
Here’s why:Read More »Your content marketing funnel may be a waste of money