5 BIG signs your business blog needs a content audit

5 BIG signs your business blog needs a content audit

An “audit” sounds scary, but it’s something that has to be done often. You need to audit your finances, your relationships, your health, your car’s condition – and especially your . A web copy audit means you will eliminate the guesswork...
Ignoring your SEO competition: the biggest SMB mistake

Ignoring your SEO competition: the biggest SMB mistake

Over the years of content strategy research and planning we’ve come across a very common mistake that small businesses make. Nearly half of all business owners ignore their SEO competition when they start websites. In fact, most of new business owners and...
8 REAL reasons your content marketing does not work in 2021

8 REAL reasons your content marketing does not work in 2021

So many businesses give up on content marketing and blogging just because it has not worked for them. Yet so many are doing it because they’ve made mistakes that could’ve been easily avoided. We’ve seen clients completely disillusioned by former...
How to Build a PBN that works – with proper content planning

How to Build a PBN that works – with proper content planning

Private blog networks are a powerful SEO tool. No matter what anyone says or writes – a proper PBN always gives any site an advantage over competitors. The only thing that matters is that the network is really PRIVATE – that is, yours, and yours only. If...
How to SEO a blog post before and after you hit Publish

How to SEO a blog post before and after you hit Publish

How you SEO a blog post is how you promote your whole site – because your link building efforts should be spread evenly across inner pages of your site. Well-planned, well-written, and well-promoted blog posts are the backbone of your website’s success....
How long should a blog post be for SEO? A 2021 checklist.

How long should a blog post be for SEO? A 2021 checklist.

This post will serve two purposes: 1) explain how blog post SEO works 2) prove that short content can still rank. This post is an experiment and a case study in itself. Let’s get right to it. Googling “how long should a blog post be for SEO” gave us...
How to tag blog posts for SEO in 2021 (checklist inside)

How to tag blog posts for SEO in 2021 (checklist inside)

If you’re running a WordPress blog you’ve had this question at one point or another: what is the difference between the tags and categories – and how to tag blog posts? Let’s get this sorted in 370 words. Both categories and tags are taxonomies – that is,...